The Immersive Innovation Design (I²D) group is research group integrating researchers from different programs at the School of Design of the Royal College of Art.

I²D is interested in exploring all aspects of human-interaction and deployment of interactive systems where HCI and UX researchers, designers, (system) engineers, and many more come together to debate and shape the future of interaction/communication systems research, design, and practice.

A special focus will be laid on exploring the interface between digital and real world in the context of the STEAM agenda. During the current pandemic, new challenges emerge on the boundary between workshop and laptop.



  • IDE1 Superform Show 2021 Close-up: The space ship contains rooms representing the different student projects. The room backgrounds were designed by the individual students. As the backend, Gather.town is used, a new online platform enabling dynamic group interactions.

Project Leaders: Dr Bjorn Sommer & Dr Chang Hee Lee


  • Chlamydomonas 3D - From Biological Cells to Biofuels (with Niklas Biere et al.)

Project Leader: Dr Bjorn Sommer

Collaboration Partners: Prof Dr Falk Schreiber, Prof Dr Ralf Hofestaedt

Emotional Design + Bio materials

  • Biophilic Design can be described as a need to be associated with nature within the built environment. Nature has healing properties that could bring positive effects on human emotional, behaviour, psychological, and physiological state.

Project Leader: Dr Ayn Sayuti

Immersive Analytics

  • BinocularsVR: an exhibition at the island of Mainau (with Stefan Feyer et al.)

Project Leader: Dr Bjorn Sommer

Collaboration Partners: Prof Dr Falk Schreiber

StereoCompass App

  • The island of Mainau located in the lake of Konstanz. Photo in red/cyan anaglyph.

Project Leader: Dr Bjorn Sommer

Former/External Projects

External Project: Exploring Cognitive Playfulness Through Zero Interaction

  • Exploring Cognitive Playfulness Through Zero Interactions

Projects Leader: Dr Chang Hee Lee

Collaboration Partners: Dr Dan Lockton, Carnegie Mellon University

ACM SIGCHI Designing Interactive Systems (DIS’18)—Best Provocation Award (Top 2%)

Project Detail: [PDF]

External Project: Martian Delight: Exploring Qualitative Contact for Decoupled Communications

  • ​Project Martian Delight is a communication system that enables an astronaut to qualitatively contact their loved ones on Earth through decoupled communications during deep space exploration missions.

Project Leader: Dr Chang Hee Lee

Collaboration Partners: Dr Tibor Balint, JPL NASA

71st International Astronautical Congress (IAC)

Project Detail: [PDF]

External Project: Synaesthetic-Translation Tool: Synaesthesia as an Interactive Material for Ideation

Project Leader: Dr Chang Hee Lee

Collaboration Partners: Dr Dan Lockton, Carnegie Mellon University

ACM SIGCHI Conference on Human Factors in Computing Systems (CHI’19 EA)

Project Detail: [PDF]



Dr Bjorn Sommer

Group Lead, Research Tutor

Bjorn Sommer’s interdisciplinary background ranges from Computer Science over Visualization towards Design. Bjorn is Tutor and Year 1 Lead for Innovative Design Engineering (IDE).

Bjorn received his BSc in Media Informatics and Design in 2004 from Bielefeld University and Bielefeld University of Applied Sciences (Gestaltung). There he also completed an MA Interdisciplinary Media Sciences in 2006 and initiated the CELLmicrocosmos project ‘Starting from an animated cell model’.

RCA Staff Page    Website

Dr Chang Hee Lee

Group Co-Lead, Research Tutor

Chang Hee Lee is interested in finding new meanings for interaction and to explore novel methods of communication between human and machine.

His projects and research interest revolve around the subject of Human-Computer Interaction (HCI), interaction design, embedded system, experience design, communication design​, synaesthesia, perception, play, tools, creativity, and so on

RCA Staff Page   Website

Dr Nurul ‘Ayn Ahmad Sayuti


Ayn Sayuti is a Visiting Researcher (Postdoc) with a scholarship from the Ministry of Education, Malaysia. She graduated from the University of Canberra, Australia, with a PhD in Environmental Design in April 2017. She also has a Master’s degree in Design Technology from UiTM, Malaysia. Her research interests are biophilic design, bio-inspired design, furniture design, emotional design and innovative cultural products.

RCA Staff Page   Website

Jerry Lin

PhD Student

Zidong (Jerry) Lin is a PhD candidate in the School of Design at the Royal College of Art. He has a BA (Hons) in Product Design (University of Lincoln) and an MFA in Design Informatics (University of Edinburgh). Under the supervision of Dr Bjorn Sommer, his current research focuses on developing a novel framework for designing emotional user experiences for Internet of Things (IoT) products.

As a researcher and an interaction designer, Zidong (Jerry) Lin’s design practices explore the human-nonhuman relationship by socio-technical narratives and experimental design methods.

RCA Staff Page   Website

Jenny Hu

M.A./M.Sc. Student IDE

Jenny Hu is a Master’s student in Innovation Design Engineering which is a joint program between the Royal College of Art and Imperial College London. She has a B.Des from Carnegie Mellon University where she studied Industrial design and HCI.

Her research interests are to explore novel, artifact-based human-computer interaction and define new opportunities at the intersection of design, craft, and machine.”


Scientific Board Members

Prof Paul Anderson

Dean School of Design

Paul Anderson has an international profile in leading-edge research into fundamental human computer interface issues associated with 3D interfaces, haptics, 3D sound and gesture-based interaction.

RCA Staff Page

Prof Ashley Hall

Head of Design Product
Head of Healthcare & Design MRes

Ashley Hall’s international activity has included leading cross-cultural design innovation collaborations and he has developed and led commercial-academic partnerships in the transport sector.

RCA Staff Page



StereoCompass app paper published

It started as a hobby photography project during the COVID pandemic 2020 and somehow ended up with an Android app and a paper presented at the Stereoscopic Displays and Applications XXXII conference! More … Hybrid Stereoscopic Photography – Analogue Stereo Photography meets the Digital Age with the StereoCompass app B Sommer Electronic Imaging, Stereoscopic Displays …